Sustainable wash is our collective name for more sustainable washing. The company Jeanologia has developed an innovative technology called EIM (Environmental Impact Measuring Software). EIM brings efficient and sustainable technologies that guarantee savings of large amounts of water, energy, chemicals and impact on workers by eliminating the most harmful and labour-intensive garment finishing processes. The lower the score, the less impact. The denim industry is a highly polluting and water-intensive process. With every collection, we try to do better by reducing our impact.
Recycled yarn is our collective name to indicate that the yarns used in this garment are made from recycled materials. This can be recycled polyester, for example, but can also be recycled cotton, or a combination of recycled materials. The care label inside the garment describes which material has been used in what quantity. Recycled materials are made from residual materials, which are converted back into raw materials.